Factors to Consider Before Choosing the Right Speaker for Your Event

By Nahid | 21 September 2015 |

The speaker you get for your event can be a key component to its success or failure. This is why it’s important for you to get the right motivational speakers who will not only entertain, but most importantly who will engage, inspire and move your audience with their speech or presentation.

To do this, you should look for a speaker who has a good background and high level of experience and expertise. The speaker should also have the attributes of a truly successful speaker to ensure that they can effectively carry out their message and really make a positive impact on the audience.

But before you can do so you need to know how to find speakers for your event, and you need to carefully plan for this so you’ll end up with the right one.

Planning is crucial in picking the right keynote or celebrity guest speakers, and these are the several factors you need to keep in mind when doing so.

• Audience demographic
• Event purpose
• Program objective
• Conference theme
• Budget

You need to know who your audience is, what you wish to achieve with your event, and what you want to happen in the program. The speaker’s background or expertise should also match the theme of the event and should also be within your budget.

Budget is mentioned last for a good reason. This should not be the sole determining factor of how you choose a speaker for your event. It should not even be prioritised above the others. If you find a speaker who you think will be perfect for the conference or convention, then consider adjusting your budget. Don’t sacrifice the quality of the speaker just to save. On the other hand, don’t assume that all speakers who charge high are excellent and effective ones. Their background and experience are the most important factors that can determine this.

Successful Speakers is a specialist speakers’ bureau with an impressive roster of motivational, celebrity and sports speakers in Australia. If you have a specific type of speaker in mind, call us and we’ll help you book one such speaker for your event. If you’re still having trouble knowing what type of speaker to get, we can also guide you to choose the right person to grace your event.